The Finer Art of Copy

Intensive Public Workshops
The Finer Art of Copy
If you think writing copy is about stringing together fancy words, think again.


Writing better copy requires far more than just words. It has to be able to sell an idea and solve a business problem.


Boost your critical thinking skills and get to know the Finer Art of Copy in this 4-day intensive workshop with D&AD maestro, Edward Ong.



Over 4 days :
Fri, 6 March 2015  |  Sat,  14 March 2015 |  Fri, 20 March 2015 |  Sat, 28 March 2015



Our Past Participants


TFAOC_Past Participants



The Finer Art of Copy

Love the fact that Ed opened up about personal experiences and encouraged us to ask relevant questions so we can apply what we learned. Very good training, enjoyed myself a lot.
Krystal-Mae Morais
Junior Copywriter / Leo Burnett

The Finer Art of Copy

A perfect fit for us writer-types. Focused on the points, examples and of course, practical sessions and feedback from the sifu himself! Edward imparted not only the art but the heart of the craft, inspiring yet challenging us to solve our clients’ problems.
Joanna Lee
Lecturer / IACT College

The Finer Art of Copy

Much of the lessons were so interesting that I wished to spend more time on them or see them carried out more – specifically the Diorama project. I’ve never experienced that in any of the numerous workshops I’ve been at.
Charlene Ong
Copywriter / Leo Burnett

The Finer Art of Copy

This workshop has opened up my eyes and changed the way I see copywriting. It has broadened my perspective on writing – and beyond just writing. The most effective part of this workshop is the real-life experiences and work imparted by Edward.
Jeremy Yeoh
Copywriter / Naga DDB