Testimonials

What They Say

The Finer Art of Copy

Love the fact that Ed opened up about personal experiences and encouraged us to ask relevant questions so we can apply what we learned. Very good training, enjoyed myself a lot.
Krystal-Mae Morais
Junior Copywriter / Leo Burnett

The Finer Art of Copy

A perfect fit for us writer-types. Focused on the points, examples and of course, practical sessions and feedback from the sifu himself! Edward imparted not only the art but the heart of the craft, inspiring yet challenging us to solve our clients’ problems.
Joanna Lee
Lecturer / IACT College

Insanely Sticky Presentations

I used to think that there is only one way to do PowerPoint presentations. The ideas in Insanely Sticky Presentations present a different way to captivate your audience. This has allowed me to connect with the people I am talking to in a more personal manner.
Paul Lim
Founder and President / Supply Chain Asia

The Back of the Napkin

I learned the REAL power of visual-thinking.
Sherry Wong
Consumer Insight Manager / Munchy’s

The Finer Art of Copy

This workshop has opened up my eyes and changed the way I see copywriting. It has broadened my perspective on writing – and beyond just writing. The most effective part of this workshop is the real-life experiences and work imparted by Edward.
Jeremy Yeoh
Copywriter / Naga DDB

The Back of the Napkin

A powerful tool. A complex problem is broken down to bite-sized simplicity, hence it's easier to solve. Highly recommended.
Anirban Ganguly
Head of Strategic Planning / Havas Worldwide Kuala Lumpur

Copywriting

This is an interesting course with heaps of real life inspiring stories and experiences. I have always thought becoming a decent writer is easy, little did I know that so much creativity and planning are required.
Ovidia Wang
Recruiter / Font Talent

Insanely Sticky Presentations

Insanely Sticky Presentations…amazingly simple but ridiculously powerful!
Rene Lim
Group Account Director / Grey Worldwide Malaysia

Graphic Design

The trainer imparted necessary knowledge and skills with thorough research of the industry’s best practices. This made the course applicable and useful. I really appreciate the high initiative shown.
Winnie Chan
Event Coordinator / Myti Technology Sdn Bhd

The Back of the Napkin

Visual-thinking creates multiple solution possibilities. Now I really need to practise it as work!
P. Saravanan
Manufacturing Manager / SCA Hygiene

Copywriting

I like how the trainer taught me about ideation. It gave me a new perspective to my work.
Debbie Goh
Copywritter / Rapp Malaysia

Copywriting

This course helped me form a better idea of where and how to start when it comes to my job. I get tips on how to write better scripts.
Kimberly Monterio
Associate Producer / Astro

Insanely Sticky Presentations

The workshop was truly amazing! I find its application very useful, especially the segment on how to present data effectively. I can also see great improvements in my managers’ presentations after the workshop.
Winston Tay
CEO / Pulley Ascent

The Finer Art of Copy

Much of the lessons were so interesting that I wished to spend more time on them or see them carried out more – specifically the Diorama project. I’ve never experienced that in any of the numerous workshops I’ve been at.
Charlene Ong
Copywriter / Leo Burnett

Copywriting

I'm excited to learn something new in every class. This course and the trainer inspired me to explore this industry though I'm not in it.
Kishen Alex Raj
Sub Editor / The Sun

Graphic Design

The trainer was an attentive mentor. She gave us ample of personal attention and advice on each project
Daphne Tham
Graphic Designer / Macy
On a scale of 1 to 10, I'm giving it a 12. Two extra point for trainer, Queenie's patience and passion. Plus the computer labs were conducive for training. I really enjoyed the course.

Graphic Design

Brandon Chen
Independent Visual Merchandiser

Leap with Shopper Marketing

I like the fact that Mahesh teaches a shopper marketing framework that is easy to understand and more importantly, easy to incorporate into your organisation (both on client and agency side). I would highly recommend it just for the framework alone.
Chan Su Ling
Strategic Planner / Naga DDB

The Back of the Napkin

Problem-solving & brainstorming will now be much easier in my job.
Jackie Tan
Senior Manager / U Mobile

Copywriting

It has been a great joy teaching at TAP. I in turn have learned much from being a trainer. My sessions are also well organised by TAP, which makes it a great experience
Jovian Lee
Creative Group Head / Leo Burnett

Insanely Sticky Presentations

Insanely Sticky Presentations showed me the difference between a PowerPoint presentation and a story-telling presentation, aided by PowerPoint; the latter being more powerful and engaging. The workshop was fun and insightful. There was never a dull moment with the enthusiastic trainer, TT Ang!
Vivian Tan
General Manager, Public Relations / Geometry Global

Leap with Shopper Marketing

Overall, a good workshop which is especially beneficial to the agency and marketing teams. It helps build a more thorough brand plan which covers ATL, BTL and ground activations that would definitely engage shoppers.
Quek Jinn Lin
Trade Marketing Manager / Wipro-Unza

Copywriting

The trainer's in depth knowledge and experience as a copywriter is the most valuable aspect of the whole course.
Mohd Hatta
Assistant Product Manager / Tohtonku

Leap with Shopper Marketing

I like that the Fast-Track plan is structured and the thought process very organised and easily applicable. The assignments were not only fun but gave us the opportunity to immediately put our learning to practice. There was a lot shared by Mahesh, and participants had a good interaction with him!
Nazura Jalil
Marketing Manager / Philips Malaysia

Leap with Shopper Marketing

It was an eye-opening workshop, helps me have a better perspective on how to engage consumers when it comes to design process
Tio Tit Seng
Art Director / Grey Worldwide Malaysia
I learned the right way to create a digital marketing campaign.
Noramin Ab Samah
Brand Manager / Tru Vox Asia
A structured approach to Digital Marketing. I especially liked the case studies, which were very relevant to my work.
Ting Poh Wei
Strategic Planner / 180 Degrees

The Back of the Napkin

Ai Yat infused her own style into this famed workshop. So engaging!
Eugene Wong
Business Director / BBDO Malaysia